Vehicle wraps and vehicle graphics are two of the best business marketing tools in existence. They offer a fantastic return on investment and get tens of thousands of impressions every week. That being said, there are several things that you should consider before investing in vehicle graphics for your business.
Determine Which Vehicles Will Be Wrapped
Before you can install or get quotes for new vehicle wraps and vehicle graphics, you need to determine which parts of your fleet will be getting the graphics. Every vehicle in your fleet is not on the road every day, so it might not be worth investing in full vehicle wraps for cars that are typically parked on a residential street or out of eyesight. Keep in mind that your fleet will essentially become a collection of moving advertisements for your business, so you should pick vehicles that will get the most use.
Keep It Simple
Vehicle wraps and vehicle graphics can hold a lot of text when you look at the surface area of the average vehicle. However, just because they can doesn’t mean that they should. Keep your message as short and simple as possible so that potential customers can read it as they are driving by without any issues. If you put too much text or use too many colors in your design, the advertisement will get lost in the shuffle and you’ll miss out on many of the benefits.
Showcase Your Strengths
Last, but not least, realize that not all of your vehicle graphics and vehicle wraps need to look exactly the same. If you have three core competencies that you work with, consider designing three different wraps for your fleet to showcase all of your strengths.
Vehicle Graphics from Brand It Wrap It
If you are looking for a cool custom way to decorate your vehicle or advertise your business, make sure to check out Brand It, Wrap It, Custom Signs and Vehicle Graphics. We are a full-service sign and wrap company that provides excellent quality signage for businesses both big and small throughout the Maryland, Virginia, and Washington, D.C. metro area. We provide awesome customer service, use the best and latest sign printing technology, and pride ourselves on our attention to detail. To see how we can help your business shine, give us a call at 301-838-9727 or visit us online for an estimate. For more tips and articles like this, follow us on Facebook, Twitter, Google+ Pinterest, and Instagram.