Vehicle wraps are a fantastic investment for your brand. Per impression, they have a higher return on investment than many other types of marketing because they go wherever your customers are. Unlike different types of marketing, it’s easy to cross-promote your digital assets with the invaluable aspect of word-of-mouth marketing. So, how can a vinyl wrap build your brand, and why are they worth the investment?
Vehicle Wraps are Eye Catching
Even though vinyl wraps have been around for a while, most cars and utility vans are unbranded, meaning your custom printed vehicle wrap will surely capture attention wherever your vehicle goes. Since they’ll stand out, you can include QR codes or other interactive elements on your commercial wraps to direct prospective customers back to your website, social channels, testimonial videos, or booking platform.
Impressions Where & When They Matter
Vinyl wraps are like mobile billboards, meaning they are anywhere your customers need you. Whether you’re driving around town or parked outside of a home while you’re on the job, you’ll reach new clientele in a way that you can’t reach them using other types of media. Especially while you’re in neighborhoods in your service area, they can build your brand using word of mouth since prospective customers will see your truck in front of their neighbor’s house and know that you’re a trustworthy business.
When properly designed, installed, and maintained, vehicle wraps can last for years! This means your initial investment will continue bringing in thousands of impressions per day for years on end. Not only will vinyl wraps last, but they also offer a layer of protection for your fleet against the elements. This could increase the resale value of your commercial vehicles if you ever decide to upgrade.
Worth the Investment
If you consider the benefits of beautiful commercial wraps for your fleet, they are an extremely cost-effective and unique way to spread your brand. They are one of the only methods of advertising that work every day, even if your vehicles are just parked in front of your home office after hours. Considering that one vehicle wrap can get thousands of impressions per day, the investment per impression is extremely low- compare that with a targeted social media or direct mail campaign!
Contact Brand It, Wrap It Today
If you are looking for a cool custom way to decorate your vehicle or advertise your business, make sure to check out Brand It, Wrap It, Custom Signs, and Vehicle Graphics. We are a full-service sign and wrap company that provides excellent quality signage for businesses both big and small throughout the Maryland, Virginia, and Washington, D.C. metro area. We provide customer service, use the best and latest sign printing technology, and pride ourselves on our attention to detail. To see how we can help your business shine, give us a call at 301-838-9727 or visit us online for an estimate. For more tips and articles like this, follow us on Facebook, Twitter, Pinterest, and Instagram.